Top 5 Ways to Increase Airbnb Bookings with Design
Are you struggling to make your Airbnb listing stand out in a sea of options? Whether you’re a seasoned host or just starting, design can make or break your rental’s success. Your Airbnb’s design is the first impression potential guests get when scrolling through listings—and you know what they say about first impressions: you only get one.
At Click and Design, we specialize in creating spaces that feel like home but have that “wow” factor that makes guests click “Book Now.” Ready to transform your space and maximize bookings? Let’s dive into the top 5 ways to boost your Airbnb bookings with thoughtful design.
1. Create an Instagram-Worthy Space
Today’s travelers don’t just want a place to stay—they want an experience. And nothing says “experience” like an Insta-worthy setup. Eye-catching design elements, like bold accent walls, stylish lighting, or a unique piece of furniture, can make your property a hot topic on social media.
Tips to Get Started:
Use a bold peel-and-stick wallpaper on one wall to make it pop.
Incorporate trendy decor pieces like gold accents, velvet furniture, or natural textures like rattan.
Focus on small vignettes (e.g., a cozy reading nook) that look great in photos.
When your property is photogenic, it markets itself. Guests love snapping pictures—and tagging your space in their posts creates free advertising for you!
Pro Tip: Need help creating a standout space? Check out our Whole Home Glow UP Package to create an envy-inducing rental guests can’t resist.
2. Prioritize Comfort and Functionality
Guests love a space that’s not only beautiful but also practical. A clutter-free, well-thought-out layout ensures everyone has what they need for a relaxing stay. Think about who your ideal guests are (couples, families, solo travelers) and design accordingly.
Design Essentials for Maximum Comfort:
A high-quality mattress with crisp white linens—luxury vibes are a must!
Ample storage, like luggage racks or hooks for coats.
A workspace for remote workers with good lighting, outlets, and a comfortable chair.
When guests feel cared for, they’re more likely to leave glowing reviews—and reviews are gold when it comes to increasing bookings.
3. Nail the Details: Decor That Feels Thoughtful
It’s the little things that make your Airbnb feel special. From cozy throw blankets to local artwork, thoughtful details show that you’ve put effort into creating a memorable experience.
Key Areas to Focus On:
Add greenery! Plants (real or faux) bring life to any space.
Stock the kitchen with attractive essentials like matching dish ware and cute mugs.
Choose decor that reflects the local vibe. For instance, a coastal Airbnb could incorporate driftwood or nautical-inspired pieces.
These small, intentional touches create a “home away from home” feeling guests rave about in reviews.
4. Lighting Makes All the Difference
Lighting can transform your space from basic to breathtaking. Poor lighting can make your rental look small and uninviting in photos—and guests do judge a listing by its pictures.
Lighting Design Tips:
Layer lighting: Combine ambient (overhead), task (desk or reading lamps), and accent lighting (string lights, wall sconces).
Use dimmers where possible to allow guests to set the mood.
Opt for warm, soft light bulbs instead of harsh fluorescents.
Pro-level lighting design not only enhances the guest experience but also ensures your listing photos stand out.
5. Professional Photos: The Ultimate Design Investment
Even if your space is beautifully designed, bad photos can sabotage your listing. Professional photos help showcase your Airbnb in the best possible light (literally).
Here’s why it matters: Airbnb users are scrolling fast, and only eye-catching images will make them stop. High-quality photos can also make your rental look more upscale, helping you charge higher rates.
What to Highlight in Photos:
Show off your unique features (hello, trendy coffee bar or pool area!).
Capture every room to give guests a full idea of the layout.
Use natural light for warm, inviting shots.
Not sure where to start with staging? Our team at Click and Design can create a picture-perfect setup that attracts clicks and bookings.
Ready to Design Your Booking-Boosting Airbnb?
Your Airbnb’s design is more than just aesthetics—it’s the key to standing out, earning glowing reviews, and keeping your calendar full. By investing in your rental’s design, you’ll see the difference in bookings and guest satisfaction.
At Click and Design, we specialize in creating beautiful, functional spaces that leave lasting impressions. From design packages tailored to your needs to sourcing stylish yet affordable furniture, we’re here to make your Airbnb dreams come true.
Book a Free Consultation Today and let’s design a space your guests will never want to leave!
